Customize your subscription program

Once your business matures and expands, you may be ready for some advanced customizations beyond Recharge’s out-of-the-box features. Fortunately, Recharge is built to grow with you. There are no key steps for this stage since every business is different, but there are some common ideas many merchants choose to explore.

Three ways to customize your subscription offering

Check off these essential steps when upgrading your subscription choices.

  1. Enhance the customer portal.You can modify your customer portal beyond just updating the CSS. Pro and Enterprise Recharge merchants can also take advantage of the Theme Engine to modify page layouts, update the source code, and integrate with third parties. Alternatively, if you have the resources, it may be time to consider more advanced customizations using the API.
  2. Individualize product recommendations.The key to truly taking your average order value (AOV) to the next level is individualization. You can start making more personalized upsell recommendations with an integration like Carthook, or explore creating a preference quiz to upsell customers before they even make the sale.
  3. Integrate with an app.Building a native app is an ambitious project, but if your brand is large enough, it can have great returns. A mobile app allows you to keep your brand top of mind with push notifications, and Recharge’s API can ensure the subscription experience is seamless for app users.

Resources for your developers

If you’ve decided to work with an in-house developer, make sure to send them to our Developer Hub. From there, your developers will be able to find everything they need, including API documentation and more.

Find a development partner

If an in-house developer isn’t in the cards yet, you can still achieve the advanced customizations you want. Work with our trained and approved agency partners to make your dreams come true.

Why upgrade to Pro or Enterprise?

The Pro and Enterprise plans offer additional features and services targeted to merchants with more mature subscription programs. For example:

  • Improve the depth of your analytics through additional dashboards and reports
  • Unlock advanced customization tools to fully personalize your subscription experience
  • Solve problems quickly with access to live phone support

Upgrade to Pro or Enterprise

Common questions when customizing your subscription programExpand all

How do I access the Recharge API?

You can generate API tokens from the Apps section of Recharge. ResourcesAccessing the Recharge API

What are some common uses of the Recharge API?

Although we’ve covered some ambitious API projects already on this page, most API applications are smaller in scale. For example, you might further customize the display of certain features, offer subscriptions on some variants of a product but not all, improve user tracking, and more. Our developer docs contain more examples and even sample code snippets. ResourcesDeveloper docs

Which customer portal solution is right for me?

If you’re only looking to make small updates to your customer portal such as language or slight style changes, Recharge’s out-of-the-box tools will be sufficient. The Recharge Theme Engine, available for Pro and Enterprise merchants, supports more complex updates while still hosting the portal within Recharge. Lastly, if you prefer to host your own independent customer portal, you can power it with the Recharge API. This is also a great option if you intend to use subscription data to power related initiatives such as referral or loyalty programs. ResourcesCompare my options

Why shouldn’t I just build my own subscription solution?

If your subscription business is doing really well, it might be tempting to pursue a completely custom subscription solution. Recharge has invested in a powerful API to grant you the flexibility for the customization you need without all of the hidden costs involved in building a fully custom solution. ResourcesWeigh the upfront and hidden costs

Can Recharge support a headless build?

The term headless refers to a store built with a split front and back end, allowing each to be fully optimized and customized. Merchants can take advantage of Recharge’s API to operate headlessly. ResourcesLearn more about the benefits of headlessBallsy’s Headless Success Story