Frequently asked questions
What is the subscription model?
This business model involves the purchasing of products or services that repeat on a set cadence—the most popular being monthly subscriptions. SaaS, curated subscription boxes, replenishment deliveries of household staples, streaming services, and memberships are all examples of subscription model businesses.
What is a subscription roadmap?
A subscription roadmap is a high-level plan product roadmap specifically designed for the direction and development of your subscription business over time. This can help guide your brand strategy through various stages of execution, align various stakeholders on the timing of certain actions, and more.
Why is investing in customer support important for scaling subscriptions?
When scaling your subscriptions at any level, retaining your existing customers is just as important as acquiring new ones. Therefore, at any growth stage, it’s important to invest in your support team to be able to seamlessly guide your subscribers through any pain points they can’t manage on their own.
