Launch your first subscription product

Once you install Recharge, our onboarding wizard will walk you through everything you need to do to launch your first subscription product. You’ll have the opportunity to adjust your branding and create more complex subscription products after you launch.

Two key steps to launch

Follow these essential steps for launching your first subscription product with Recharge.

  1. Create your first subscription product.After installing Recharge, our subscription wizard will walk you through creating a basic first subscription product.
  2. Publish the subscription widget.The button that allows customers to add a subscription to their cart from the product description page is called a “subscription widget.” Launching the widget allows customers to start purchasing your subscriptions. You can later customize the appearance of your widget.

That’s all you need to get up and running! If you prefer to further review your settings before you launch, refer to our comprehensive setup guide. If your store is resourced for a more custom implementation, refer your team to our developer documentation.

Our team can assist you in transitioning your current subscribers, which will involve an additional data migration step. Depending on your existing configuration, this step may need to be done either before or after the above steps. If you haven’t already, start your migration plan to coordinate your implementation alongside your data migration.

Need a hand?

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Onboarding webinar

Check out our on-demand onboarding webinar for a 35-minute visual walkthrough of the complete implementation process.

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Agency Partners

Seeking a custom or advanced Recharge implementation, but not staffed to support it yet? Connect with one of our agency partners, who are deeply experienced in custom Recharge implementations.

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Contact Support

Submit a support ticket or reach out on live chat. Merchants on the Enterprise plan can also request video callback support.

Common questions when launching your first subscriptionExpand all

Does the setup process differ depending on the ecommerce platform of the store?

Some ecommerce platforms do require additional steps to launch a subscription product. The in-app setup wizard will always take you through every step you need to complete before launching. If you choose to exit the setup wizard, reference our help center to confirm your remaining steps to launch. ResourcesLaunch steps for Shopify storesLaunch steps for BigCommerce stores

How do I customize my subscription product’s shipment frequency options?

When you create a subscription product, you can choose a subscription frequency based on days, weeks, or months. After you publish your subscription widget, you can return to your product details to add more advanced subscription rules. ResourcesCreating subscription rulesCreating a cutoff window

Can I customize how Recharge looks and feels for my customers?

Yes! After your initial launch, you can use Recharge’s out-of-the-box tools to customize the appearance of your subscription widget and customer portal. Alternatively, if you’re working with a developer, you can also build your own subscription widget and customer portal. You can also edit the language and CSS for email subscriber notifications as well as the copy in transactional text messages. ResourcesCustomize your subscription widgetUpdating the customer portalCreate your own subscription widgetBuild your own customer portalEdit subscriber notifications

My widget didn’t work! How do I fix it?

Widget issues can vary depending on your ecommerce platform. ResourcesTroubleshooting the widget

How can I test a subscription order?

You can preview the subscriber experience before you publish your subscription widget by clicking “Preview your subscription widget” in the merchant portal. After your launch, the process to test a subscription order depends on your ecommerce platform. ResourcesRun a test transaction

Can I create more complex subscriptions later?

Additional subscription tools become available after you launch. For example, you can create cutoff windows to determine which shipments a new subscriber will receive, build workflows to automate free trials or sample sizes, bundle your products for volume discounts or subscriber flexibility, and create more unique discount models than the basic subscribe-and-save discount. ResourcesCreating a cutoff windowBuilding a workflowBundle your productsCreating a discount code