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Margaux Novak

Margaux Novak

Margaux Novak is a Senior Product Marketing Manager at Recharge. Having spent the last decade launching products with other top SaaS companies like Virgin, Margaux currently owns the messaging and positioning for Recharge in the ecommerce space, and is the PMM for Analytics and RechargeSMS. Margaux earned her Master's degree from Dartmouth College. Her writing appears in several internationally published journals and anthologies, and she is a 2017 Pushcart Prize nominee and Frost Poet award recipient. Recharge merchants Margaux is loving right now: Keap candles, Juniper Books, and Storyville coffee.

Simplify the subscriber experience with RechargeSMS
Simplify the subscriber experience with RechargeSMS

Let’s look at instant subscription order management. In a perfect world for merchants, all of your inventory is synced and customers can text you to delay their shipment by two weeks automatically. You don’t need to do anything. It’s taken care of. 

LOLA community gives back with recurring donations
LOLA community gives back with recurring donations

How LOLA uses their Recharge subscription to empower members to give back LOLA came onto the subscription scene fast in 2015 with the announcement of a personalized subscription service shipping period products right to customers’ doors. Game-changer.

Introducing RechargeSMS: Simplify subscription management & increase customer lifetime value
Introducing RechargeSMS: Simplify subscription management & increase customer lifetime value

We’re excited to announce that RechargeSMS is here!  RechargeSMS is a transactional SMS tool that lets your customers manage their subscriptions by text right from their messages app. By leveraging RechargeSMS for your subscription management, you give your customers the flexibility they need and meet them right where they are. The barriers of remembering log-ins to portals or dealing with a flooded email inbox are minimized by incorporating transactional SMS into your overall multi-touchpoint strategy.

RechargeSMS: How OLIPOP is beating subscription fatigue & increasing loyalty through transactional SMS
RechargeSMS: How OLIPOP is beating subscription fatigue & increasing loyalty through transactional SMS

You may have seen OLIPOP in Whole Foods, or their beautiful, 1970s-nostalgic ads on social media. And maybe you’re already following their rockstar customer advocate and Director of CX, Eli Weiss, who is inspiring marketers and customer experience experts everywhere with his “call it like it is'' approach.