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Christy Ottesen

Christy Ottesen

Christy is a Senior Product Marketing Manager on the Product Marketing team at Recharge.

How to use your new merchant portal to manage customer relationships
How to use your new merchant portal to manage customer relationships

If you are a Recharge merchant and you manage customer relationships, you’ll notice things look a little different these days when you view an order or subscription in your merchant portal. That’s because we’ve made some updates to make your life easier. 

Improving user experience with our new merchant portal
Improving user experience with our new merchant portal

If you are a Recharge merchant, you might have noticed a big difference recently. We just completed a major redesign of our merchant portal. Doesn’t the end product look great? 

5 ways to get started with discounts
5 ways to get started with discounts

When it comes to acquiring new subscribers, discounts are the most common, easiest way to lower the barrier for entry into a subscription. But have you considered them for increasing loyalty and retention?  

5 ways to prep your ecommerce business for the holiday season
5 ways to prep your ecommerce business for the holiday season

With hope of a less stressful holiday season, consumers have shopping on their minds. In fact, according to a webinar from Digital Commerce 360, 26% of shoppers plan to buy earlier than usual this year and 37% plan to start before October (which is now!) In a recent projection by Deloitte, retail sales could rise 7%-9% on top of 2020’s 5.8% growth.

Revenge on the pandemic: How consumers are spending their money
Revenge on the pandemic: How consumers are spending their money

As businesses and travel open back up, I began to wonder how the shifting times would affect subscriptions, and more broadly, how consumers spend their money. As I started my research I quickly came across an unfamiliar term: “revenge spending.” At first glance, I thought this might have to do with getting back at an ex—I expected shopping sprees, expensive beauty treatments and weekend getaways to follow. While I wasn’t that far off, I came to understand “revenge spending” had nothing to do with getting back at another person but instead revenge on something we are all familiar with: the pandemic.